8/5/2013

FOR IMMEDIATE RELEASE

Wingstop Heats Up San Diego

The Wing Experts now open at 1901 El Cajon Boulevard; Grand opening celebration August 11 to feature free wings for fans

RICHARDSON, Texas – Wingstop has landed a new location in San Diego. The Wing Experts are now open and saucing and tossing made-to-order wings at 1901 El Cajon Boulevard.   

“We’re excited to open our doors and introduce new wing fans to Wingstop,” said Alicia Gomez, who owns and operates the location along with her business partner Jose Valencia. “Once people try the food, they’re hooked. And guests appreciate that Wingstop keeps the focus on one product that’s made fresh and cooked-to-order with 10 flavors that offer something for everyone.”

Wingstop will celebrate the grand opening of its newest San Diego restaurant with free made-to-order wings for guests on Sunday, August 11.

From Noon to 5 p.m., guests receive five free classic or boneless wings, sauced-and-tossed in their choice of any one of Wingstop’s 10 signature flavors. The offer is available no purchase necessary, while supplies last.

 “San Diego is one of the fastest growing spots for Wingstop, and that’s thanks to our dedicated fans who appreciate a quality, made-to-order product,” added Gomez. “Offering free wings is a fun way to introduce Wingstop to more people in the community and give guests a taste of why we’re the Wing Experts.”

This is the seventh Wingstop restaurant in the San Diego area. The rapidly expanding chicken wing chain is planning an additional 10 locations in the city.

The Wingstop menu features classic and boneless wings, made fresh to order in 10 intense flavors including Lemon Pepper, Garlic Parmesan and Original Hot. Sides are made fresh daily including hand-cut seasoned fries, made from #1 Idaho potatoes, baked beans, coleslaw, potato salad and famous house made ranch and blue cheese dips.

More information is available at Wingstop.com and Facebook.com/Wingstop. High-resolution, broadcast quality b-roll is available for download at: http://www.elcreative.com/downloads/Credera-B-Roll.zip.


About Wingstop

Founded in 1994 and headquartered in Dallas, Texas, Wingstop has more than 600 restaurants open across the United States, Mexico, Russia and Singapore. The “Wing Experts” menu features classic and boneless wings with 11 bold, distinctive flavors including Original Hot, Mango Habanero, Cajun, Atomic, Mild, Teriyaki, Lemon Pepper, Hawaiian, Garlic Parmesan, Hickory Smoked BBQ and Louisiana Rub. Wingstop’s wings are always cooked to order, sauced and tossed and served with a variety of house-made sides including Wingstop’s award winning hand-cut seasoned fries. Wingstop has experienced 10 consecutive years of positive sales increases, was named a Top 10 Best Franchise Deal by QSR magazine, and has been voted ‘best wings’ in markets across the country. Wingstop is owned by affiliates of Roark Capital Group, an Atlanta-based private equity firm that specializes in business and consumer service companies with attractive growth prospects and revenues ranging from $20 million to over $3.0 billion. For more information visit wingstop.comwingstopfranchise.com,twitter.com/wingstop or facebook.com/Wingstop.

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BizCom Associates PR Contact: Brittany Taylor, 972-728-1449. brittany@bizcompr.com

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